About Us/Trainers


Icon Philosophy

Icon provides a cutting edge, revolutionary fitness, sports, and rehabilitory program that challenges, motivates, and inspires both the mind and body. We, at ICON, are completely dedicated to our results oriented philosophy since that is what every training program is measured against. Our world class coaches and master trainers, which embody over 45 years of experience on both sides of the equation, will ensure a high energy environment that is safe yet will push our clients to their physical potential. The Birmingham personal training marketing has never seen such a collection of expertise under one roof.

Our sports and rehabilitory programs bridge the gap between the chronically and acutely injured and reaching physical heights our clients once dreamed unattainable. We combine the most innovative training methodologies, highly functional equipment with knowledge and expertise that is truly unmatched.

jeffJeff Green, MS,CSCS,USAW,USATF,CES,NSCA-CPT — Exercise Physiologist, Master Trainer, Speed-Strength-Conditioning Specialist, Owner
Bachelors Degree in Health Education
Bachelors Degree in Exercise Science
Graduate Degree in Exercise Physiology
·NSCA Certified Strength and Conditioning Specialist
·USA Weightlifting Club Coach Level 1
·USA Track & Field Club Coach Level 1
·ACE Certified Clinical Exercise Specialist
·NSCA Certified Personal Fitness Trainer
·National Strength & Conditioning Association Alabama State Chairman
·State, National and World ranked competitive powerlifter
·Member of the American College of Sports Medicine

Jeff Green possesses over 21 years experience in the realm of sports and personal fitness training. He wrestled and ran track all through junior and high school and walked on at Clemson University to wrestle for Coach Henson, one of the south’s last wrestling programs. Upon graduating from the University of Alabama in Birmingham, with two undergraduate and one graduate degree all within the sports/fitness industry, Jeff continued his pursuit of excellence by acquiring every certification in the industries having anything to do with developing world-class athletes. Jeff is one of the most driven competitors ever to work in this field and he knows how to coax these same qualities out of his clients. He also has successfully competed in all of the ‘strength sports’ including national & state champion in powerlifting, state champion and nationally ranked in Strongman, competitive Olympic weightlifting, and state and one-time nationally ranked competitive bodybuilding.

Back in 1986, he then started one of several successful sports and personal fitness training companies and finally with Icon Performance has established himself a reputation of excellence in state-of-the-art training methodologies, tried and true dieting strategies, ‘under-the-bar’ and ‘in-the-trenches’ mental focus which all together produce consistent consistent results. To this day, Jeff Green is regarded as one of the top-rated personal trainers and strength coaches in the country, with speaking engagements and demonstrations spanning the country as well as the state of Alabama.

He has trained and consulted top level athletes from every sport including; Evan Mathis, Alabama Crimson Tide All-Conference, All-Academic four year starter Right Guard, who now plays offensive line for the Carolina Panthers, David Ross, All-State and All-Metro, top national prospect for offensive linemen has signed with the Alabama Crimson Tide and will start his freshman year as Center, Cortland Finnegan, Defensive Back/Tailback and Punt Return Specialist, Samford University’s only three time All-American, who finished with a spectacular performance at his College Pro-Day debut with a 4.32 and 4.29 40 yard dash and a 44 inch vertical jump, and lastly, Cory White, Running Back for UAB, who is now training for the NFL’s Pro Day.

Jeff’s reputation has grown nationwide as a speed, strength and power training authority with an ability to get real results-real fast.

cimg0254-2.jpgCharles Guardino
Samford University Undergrad
University of Alabama Undergrad
AFAA Certified
ACE Certified
In House Certifications:
– Fitness Together
– World Gym
First Aid Certification
CPR / AED Certification
former Defensive Lineman – Samford University Bulldogs
Charles has extensive experience with athletes and fitness clients from all walks. He spent several years in the Corporate Wellness market where he worked with post-op occupational / physical therapy, workmans comp and stress management.
You can reach him at: charliegiar@yahoo.com

Matt Crane-Fitness and Wellness Consultant/Specialist- NASM/CPT:
Matt was born and raised in Corner, AL and currently resides in Birmingham, AL. At an early age, fitness became an integral aspect part of his life through the involvement in athletics. Matt attended Auburn University and received his BS in Management Information Systems in 2002. Upon graduation, he immediately began a career in the banking industry. After serving 6 ½ years in the financial arena and having to overcome various life struggles, Matt found himself through fitness and regained the passion he had once lost. Following this new found life, he decided to pursue his passion and follow his dream of a career in fitness. After working in a corporate setting as a trainer, he realized the tremendous opportunity to work with the highest level of elite training and joined ICON Performance. While bringing passion, motivation, and intensity to each session, he seeks to build and maintain relationships that focus on client development. Whatever your goal, weight loss, muscle gain, or to simply achieve a new level of fitness, he truly takes a personalized approach to help each client reach their goals both in and out of the gym

Scott Cannon
Mississippi state university

In house certifications
Fitness together

Scott attended Mississippi state university where he studied fitness management and kinesiology . Upon leaving school he came to Birmingham , AL and pursued a career in the fitness industry . He has been a trainer in the Birmingham area for 7 years. Scott has worked with clients of many different backgrounds and goals in that time , and also trained at Fitness Together in the Trussville and Liberty Park location for years before coming to ICON .